Under the National Mission for Clean Ganga, different initiatives are encouraged to inform people to keep the Ganga and its surroundings clean. Volunteers from the locality are identified and encouraged to make Ganga ghats clean and plastic-free. Cleanliness drives, oath-taking programs and rallies are arranged in Ganga villages to attract many people to the cause. Boat races and different sports activities are organized along Ganga ghat to convey the message of Ganga cleanliness among youth and local people.